With Innovation

The most detailed ancestry test in the world. One simple cheek swab is all that stands in between you and your unique DNA story.

Let’s work together

Increase revenue from your existing user base and attract new clients through personal genomics.

Implementation is simple with DNA37’s global logistics, testing, and reporting platform. Reports covering ancestry, wellbeing, nutrition, fitness.

Use as much or as little as you need.

    Frequently Asked Questions

    How often will I need to take the test?

    Your DNA never changes, so you only need to take the DNAfit test once for a lifetime of change.

    Is it backed by real science?

    DNA37 pioneered the personal genetics code of practice, which provides the highest evidence threshold in the industry. Every result is built off thousands of published research papers, showing relevant effects on human nutrition and fitness response, with easily actioned lifestyle changes. We are one of the only consumer genetics companies to invest and publish our own research, learn more about our research here.

    What do you do with my data?

    Our DNA is what makes us who we are, so we put in place a strict data protection policy, so you know your data is secure. We only test for the genes we need and destroy your sample once the lab has completed the analysis. Your results are stored under an anonymized ID to create your reports.

    We adhere to the UK Data Protection Act, we’re GDPR compliant and are proud to be the first consumer genetics company to be awarded ISO27001 certification – the highest international standard for data security and management.

    Who is the test suitable for?

    Since we began, we’ve helped everyone from absolute beginners to elite athletes reach their goals. Whether you want to lose weight, improve performance or just be a little healthier, your DNA holds vital information on the best way to do that, for you.

    In line with our personal genetics code of practice, we will not test anyone under the age of 18.

    Why should I choose DNA37 over others?

    As leaders in this space, we’re experts in turning your genetic insights into meaningful action and continue to innovate and drive the market forwards. DNA37 maintains the highest scientific and data security standards in the industry, and we were the first and only company to subject our methods to scientific peer-review.

    Using our patent-pending approach, we do the hard work for you by weighing the total effect of multiple genes to provide clear, actionable insights. These developments don’t stay confined to scientific journals – we’ve established a track record of success with customers and professional sportspeople alike. Combined with our commitment to research, our results have been put to the test – in the lab and on the field.

    Choose Your Package

    Wellness Home Test

    Understand the role genetics plays with your lifestyle choices and how to optimize wellbeing

    Buy now

    Ancestry Home Test

    Explore the stories of your ancestors with the most personalized gift for all the family

    Buy now

    The Ultimate DNA Test

    The most complete DNA37 test covering your detailed ancestry and wellbeing insights.

    Buy now

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